Email marketing for ecommerce

Bring revenue in. And keep it.

We generate and keep your revenue through the smart use of email marketing and flows. Campaigns that sell at the front, storytelling and refund flows that hold on to revenue at the back. All in Klaviyo, without an extra euro of ad spend.

On average +38% email revenue in the first 90 days.

Klaviyo · Revenue 30d

Email revenue · last 30 days

€58,240

+38%
day 1 today
Flows 62% Campaigns 28% SMS 10%
Abandoned checkout €18,420
Welcome flow €12,180
Winback €7,840

Built on the tools you already use

  • Klaviyo
  • Shopify
  • Recharge
  • Postscript
  • Gorgias
  • Meta

Two specialties

One team, two specialties.

At the front we bring revenue in with email marketing. At the back we keep it in with storytelling and refund flows.

01

Front-end

Bringing revenue in

Email marketing that sells: campaigns around your launches, marketing flows like abandoned cart and welcome, and segmentation that squeezes the most out of your list.

  • Email campaigns on a fixed calendar
  • Abandoned cart, welcome & winback
  • Segmentation and A/B tests
See pricing

02

Back-end

Keeping revenue in

Storytelling that bridges your delivery time and refund flows that stop every avoidable refund. What comes in, stays in.

  • Shipping & storyline flows
  • Refund flows + all CS templates
  • Fewer tickets and chargebacks
How we keep your revenue
Bring in
€8.4M+

in email revenue generated for clients

41%

average share of revenue from email

Keep in
2.8%

average refund rate across our clients

-58%

“where is my package?” tickets with the storyline

The idea

Email is the only channel you actually own. Ads keep getting pricier and algorithms shift. Your list stays yours.

We treat email as a revenue channel, not a newsletter. The right flow, to the right segment, at the right moment. We optimise for revenue per recipient, not opens.

What we do

One team for your entire email channel.

01

Bring in

Email campaigns

A campaign calendar around launches and seasons. Sharply segmented by behaviour, never one blast to your whole list.

02

Bring in

Marketing flows

Abandoned cart, welcome and winback in Klaviyo. The automations that earn 24/7 in the background.

03

Bring in

Segmentation

RFM, engagement and predicted LTV. We email the right segment, so revenue per recipient rises.

04

Keep in

Shipping & storyline flows

One story that bridges your delivery time: less 'where is my package', more upsells along the way.

05

Keep in

Refund flows

Prevent every avoidable refund, with smart routes per customer and all CS templates for your team.

06

Foundation

Deliverability

Authentication (SPF, DKIM, DMARC), domain warmup and list hygiene. You land in the inbox, not in spam.

The work

This is what lands in the inbox.

No off-the-shelf templates. We design everything ourselves, based on your website, your audience and your story. One storyline that comes back in every flow.

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Campaign · product launch Open rate 52% · CTR 6.2%
Klaviyo · Welcome flow live

Signed up

trigger

Welcome · 10% off

immediately

email
Wait 1 day

Why 12k customers stayed

split · opened?

A/B

SMS · your 10% expires

after 24h

sms
Automation · welcome flow runs 24/7 · Klaviyo
Klaviyo · Revenue 30d

Email revenue · last 30 days

€58,240

+38%
day 1 today
Flows 62% Campaigns 28% SMS 10%
Abandoned checkout €18,420
Welcome flow €12,180
Winback €7,840
Dashboard · email revenue Last 30 days

Process

From store check to predictable revenue.

01

Store check

We dig through your store, Klaviyo and customer journey. You get a concrete step-by-step plan with the biggest, fastest revenue wins.

02

Architecture

We design your segmentation, flow structure and campaign calendar. The foundation all revenue runs on.

03

Build & launch

We write, design and build everything in Klaviyo, test it and ship it. Within 5 business days, not months.

04

Optimise

Every month we test, refine and expand. We report in revenue per recipient, so you see exactly what it returns.

Case study · fashion

From 9% to 38% of revenue, in one quarter.

Email revenue · 90 days

+€214,500

Fashion brand, €1.2M/mo, Klaviyo flow rebuild

Revenue share

38%

up from 9% — share of total revenue from email

Revenue per recipient

+62%

across the core flows, within 90 days

“In one quarter, email went from 9% to 38% of our revenue. Ascend feels like our own team.”

Founder · Fashion brand, €1.2M/mo

Pricing

Clear prices, ready-made packages.

Flows that bring revenue in and flows that keep it, standalone or in a package with a discount. No hourly billing, you know exactly what you pay up front. And everything is live within 5 business days.

Package 1 · Front-end

Frontend Package

Bringing revenue in: campaigns and marketing flows that sell.

€350 Separate €450 Save €100
  • Marketing flows: abandoned cart, welcome & winback
  • 1 month of email campaigns (worth €300)
Choose this package
Package 2 · Back-end

Backend Package

Keeping revenue in: prevent refunds and bridge your delivery time.

€1,000 Separate €1,300 Save €300
  • Custom refund flows + all CS templates
  • Shipping & storyline flows (incl. upsell)
Choose this package
Package 3 · Combi Most chosen

Combi Package

Both sides in one go: bring it in and keep it in.

€1,300 Separate €1,750 Save €450
  • Custom refund flows + all CS templates
  • Shipping & storyline flows (incl. upsell)
  • Marketing flows: abandoned cart & more
  • 1 month of email campaigns (worth €300)
Choose this package

Just email marketing, no package? No problem: €300 per month, cancellable monthly.

Choose email marketing

From-prices, in euros, excl. VAT. Full overview on the pricing page.

FAQ

Good to know.

Do you only work in Klaviyo?

Klaviyo is our home base, but we're just as comfortable in Omnisend, Sendlane and Attentive. On something else? We'll simply handle the migration for you.

How fast do we see results?

Everything is live within 5 business days after approval and access. Your flows start grabbing revenue straight away, and the monthly campaigns stack on top of that every month.

Do you write and design everything yourselves?

Yes, all of it. Copy, design and tech are done by us, based on your website, your audience and your storyline. That way every flow tells the same story as your brand. You provide input and sign off.

What do you need from us?

Access to your Klaviyo and store, some input on your brand and a single point of contact. That's it. We take care of the rest.

Are we locked in?

No. Flows and packages are one-off projects. Email campaigns and customer support run per month and are cancellable monthly.

Can we start small?

Absolutely. Start with a single flow, the marketing flows for example, and expand once it pays off. Many brands grow into a complete package from there.

Contact

Not sure what fits?

Ask away and we'll think along. Within one business day you get an honest answer and a read on what it could return.

Already know what you want? Build your setup →

What happens next

  1. 01 You get a personal reply within 1 business day.
  2. 02 We schedule a short 30-minute call.
  3. 03 You receive an honest read on the revenue opportunity.

Prefer to email directly? info@ascendemailmarketing.com

Monthly revenue